Delta moves to make kiosks faster, friendlier. (more)
Strategies
Innovation Pressure
August 18, 2008Creating further line extensions of existing brands simply waters down the franchise. (more)
Foggy Bottom
August 18, 2008
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There was a river, but no town, when George Washington first set eyes on "the densely wooded area ... that would become the nation's capital," notes Jonathan Karl in a Wall Street Journal review of a new book by Fergus Bordewich. (more) |
Civic v. Prius
August 14, 2008Honda to price new hybrid less than Civic, compete with Prius. (more)
Calexico Collaborates
August 14, 2008Calexico aims to build on collaborations, film exposure. (more)
Ikea Surprise
August 13, 2008|
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Panic and resistance has given way to acceptance and even some grudging praise, as the new big-box Ikea store in Red Hook, Brooklyn turns out to be maybe not so bad as the neighbors had thought, reports Kareem Fahim in the New York Times. (more) |
Best BiPhone
August 13, 2008Apple has agreed to let retailing giant Best Buy sell the new iPhone 3G. (more)
Tupperware
August 12, 2008table border="0" cellpadding="0" cellspacing="5" bgcolor="white">
Earl Tupper invented Tupperware out of "a black rubbery waste product of the smelting process," but it was Brownie Wise who figured out that retail was not the place to sell his innovation, reports Mark Lasswell in a Wall Street Journal review of "Tupperware Unsealed," by Bob Kealing. (more)
Farming Kangaroos
August 12, 2008Farming kangaroos instead of sheep and cattle in Australia could cut by almost a quarter the greenhouse gases produced by grazing livestock. ercent of the nation's annual emissions. (more)
Under Armour
August 12, 2008|
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"This is more about marketing than anything else," says NPD Group's Marshal Cohen, commenting on the success of Under Armour in a New York Times piece by David Colman. (more) |
Ciao Bella Gelato
August 11, 2008Ciao Bella Gelato started a quarter-century ago by making all-natural gelato and sorbet inside a tiny storefront kitchen in New York's Little Italy. (more)
Dead or Alive?
August 11, 2008
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Rumors of category management's demise have been greatly exaggerated. By Michael Shinall. |
Olympic Safety
August 08, 2008Some Massachusetts life sciences companies are reaching for the gold in China. (more)
Olympics Marketing
August 08, 2008Marketing around the Olympics used to be like a 100-meter cakewalk. (more)
Pinnacle Life
August 08, 2008Pinnacle specializes in acquiring venerable, but stagnant, brand names in need of TLC. (more)
Design Thinking
August 06, 2008The design thinking facilitation team comes from every function at P&G. (more)
Best Buy Widens
August 05, 2008Best Buy among latest retailers to widen offerings, especially as expansion slows. (more)
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